Yet another controversy going on in the background during recent weeks, a Fox journalist has publicly apologised for damning Mass Effect without even playing it.
The turmoil began a few days ago when a Fox TV report by Cooper Lawrence claimed Mass Effect featured full digital nudity, allowing the player to participate in graphic sex. In fairness, I can see how a reporter might be confused by the difference between a fully clothed kiss, and pornographic sex. If they had the sound tuned off, and their eyelids nailed to the soles of their feet.
Strange as it may sound, EA was quick to stand up as champion for the interactive arts - it may have something to do with them now owning developer Bioware. The company pointed out, effectively, that though the gaming industry is used to being treated like everyone’s bitch, Fox was just taking the piss.
While Fox still refuse to apologise, Lawrence herself has told the New York Times that she’s sorry for mis-speaking. She admits that her research for the segment did not involve playing the game - rather it involved asking someone what happened in the game, and taking their word as gospel.
Unfortunately, that word was ‘pornographic’.
Sadly, Miss Lawrence’s apology was not timely enough to prevent fans of the game posting hundreds of negative reviews of her book on Amazon.com, despite the fact that many of them admitted to not having read it.
